Networked Loyalty came in 5th place in the BetaCup contest!

http://www.thebetacup.com/2010/06/17/the-finale/

Here is some additional press:
New York Times
Mashable
Core77
Popsop
Jovoto

Here’s the link to my product proposal and community discussion: http://www.jovoto.com/contests/drink-sustainably/ideas/5364